Articles

The Hub Newsletter Friday 27th June, 2025A NEWSLETTER FOR SERVICE-BASED SOLOS Hi Reader, Welcome to the latest edition of The Hub Newsletter! In each edition, I share helpful tips and ideas about how you can launch and grow your email-first solo biz by using what's been proven to work for others, just like you. Okay, so let's get into this week's edition... Up your email marketing game... Create an email course to use as a lead magnet or an income stream Most people love to be led. Hand-held...

The Hub Newsletter Friday 20th June, 2025A NEWSLETTER FOR SERVICE-BASED SOLOS Hi Reader, Welcome to the latest edition of The Hub Newsletter! In each edition, I share helpful tips and ideas about how you can grow your email-first solo biz by using what's been proven to work for others, just like you. Okay, so let's dive into today's edition... Improve your email marketing... Let your subscribers self-select their pathways Remember pick'and'mix? You know, the sweets that come in all shapes and...

The Hub Newsletter Friday 13th June, 2025A NEWSLETTER FOR SERVICE-BASED SOLOS Hi [FIRST NAME GOES HERE], Welcome to the latest edition of The Hub Newsletter! In each edition, I share helpful tips and ideas about how you can grow your solo biz by using what's been proven to work for others, just like you. Today, among other things, I'll share with you; The process I use for each subscriber who joins my list (and you can use it too!) How to easily create a thank-you page in Kit (many people...

The Hub Newsletter Friday 6th June, 2025A NEWSLETTER FOR SERVICE-BASED SOLOS Hi [FIRST NAME GOES HERE], Welcome to this week's edition of The Hub Newsletter! In each edition, I share helpful tips and ideas about how you can grow your solo biz by using what's been proven to work for others, just like you. Okay, so let's dive into today's content... How to get the most from email marketing... Design your business to be an 'email-first' business Most solopreneurs (in my experience) treat email...

The Hub Newsletter Friday 30th May, 2025A NEWSLETTER FOR SERVICE-BASED SOLOS Hi Reader, Welcome to the latest edition of The Hub Newsletter! In each edition, I share helpful tips and ideas about how you can grow your solo biz by using what's been proven to work for others, just like you. Okay, so let's dive into today's edition... Improve your email marketing... Ever been tempted to buy an email list? It's got appeal - instantly adding thousands of new subscribers to your email list, I get...

The Hub Newsletter Friday 23rd May, 2025A NEWSLETTER FOR SERVICE-BASED SOLOS Hi Reader, Welcome to the latest edition of The Hub Newsletter! In each edition, I share helpful tips and ideas about how you can grow your solo biz by using what's been proven to work for others, just like you. Okay, so let's dive into today's edition... Improve your email marketing... Most of your subscribers will never buy from you, and that's okay... A cold fact of email marketing is that most people who...

The Hub Newsletter Friday 16th May, 2025A NEWSLETTER FOR SERVICE-BASED SOLOS Hi Reader, Welcome to the latest edition of The Hub Newsletter! In each edition, I share helpful tips and ideas about how you can grow your solo biz by using what's been proven to work for others, just like you. Okay, so let's dive into this week's edition... Improve your email marketing... Should you 'delete' or 'unsubscribe' your 'cold' email subscribers? This is a question I often get asked when talking about...

The Hub Newsletter 9th May, 2025A NEWSLETTER FOR SERVICE-BASED SOLOSRead time: approx. 3-4 mins Hi Reader, Welcome to the latest edition of The Hub Newsletter! In each edition, I share helpful tips and ideas about how you can grow your solo biz by using what's been proven to work for others, just like you. Okay, so let's dive into today's edition... Improve your email marketing... I'm a trier, I try stuff. Some of it works, some flops. 🤷🏻♂️ But that's the inherent nature of email marketing -...

2nd May, 2025A NEWSLETTER FOR SOLOSRead time: approx. 3-4 mins Selling implants to people with a toothache Hi [FIRST NAME GOES HERE], Welcome to the latest edition of The Hub Newsletter! In each edition, I share helpful tips and ideas about how you can grow your solo biz by using what's been proven to work for others, just like you. Okay, so let's get into today's edition... Email Marketing Going to the dentist with a painful toothache...🦷 Imagine the situation, you walk into the dentist's...

25th April, 2025A NEWSLETTER FOR SOLOSRead time: approx. 4-5 mins Goldilocks and the 3 subscriber phases... Hi [FIRST NAME GOES HERE], Welcome to the latest edition of The Hub Newsletter! In each edition, I share helpful tips and ideas about how you can grow your solo biz by using what's been proven to work for others, just like you. Okay, so let's get into this week's edition... Email Marketing The Three Phases of an Email Subscriber Relationship* I see it way too often - email marketers who...